My name is John and I love CTR.
The reason is because it is one of the only few things that you can directly control when selling on Amazon that is low cost, high speed & large lift in sales.
I started out in the e-commerce space around 15+ years ago doing:
→ D2C online sales of automotive restyling accessories → 3P reselling of cellphone accessories → 1P & 3P business development for smartphone accessory brand → Toys & electronics buyer at popular daily deal website → E-commerce manager with large textiles & bedding company → Account executive at large Amazon full service agency → Senior account executive at THE largest Amazon full service agency → Brand Evangelist at PickFu (still there)
I opened this agency because I saw a need in the market for brands to be able to have a “fractional creative director” for the brand online.
So many brands have really talented graphic designers but they do not know how to merchandise & optimize images to yield better sales on Amazon.
I have ZERO employees.
⤷ You work directly with me.